Jane had always had the goal of making her branding a cut above the rest. She knew the service she provided was fantastic so her branding should be the same, right?
The problem was that as a solopreneur, she didn’t have the time or skill to make everything look how it should in her head.
She found out the hard way how the images she wanted to put on social media needed to be a certain size.
She found that setting up her pages to grow her mailing list, wasn’t as simple as she had hoped…
Jane was never trained how to do any of this, it wasn’t where her skill set was.
Why should it be? After all her speciality was the service she provided. But as a solopreneur she thought she had to do everything herself FROM SCRATCH.